THE CHALLENGE
Shuzz (pronounced shoes) is a non-profit that provides new footwear to children in poverty-stricken areas around the world. Lombardo has produced each year of the annual Shuzz Art Fashion events, which showcase work from top designers—including Zac Posen, Veronica Beard, and Gomez-Gracia. The Lombardo team plans and hosts the events, marketing through traditional ads, Video, Social, and Email. The event has raised $175,000 each year, allowing Shuzz to distribute 180,500 shoes across 14 countries.

THE IDEA
The sleek and agile qualities of the Florida panther inspired the naming and logo of Panther National—to represent the central role that a healthy sporting lifestyle will play in the new development. From there we built a look around sophisticated leisure with a European influence.

THE RESULT
Response to the exclusive enclave has been overwhelming. Drawn by the complete package of offerings, advance interest has sales far ahead of schedule.